Most B2B teams struggle with low Marketing Qualified Lead (MQL)-to-Sales Qualified Lead (SQL) conversion rates due to Non-Value Added (NVA) targeting, misaligned messaging, or inefficient workflows. Our team mitigates these risks through the use of Lean Six Sigma quality gates, Voice of the Customer (VoC)-calibrated outreach, and intelligent data segmentation.

Our lead generation specialists identify the target group, craft compelling messaging, and deploy effective lead generation channels. Greater operational flexibility, time-zone advantage, and data security are some of the added benefits of partnering with us.

A leading publishing firm partnered with us to reduce Customer Acquisition Costs (CAC) and improve their appointment-setting throughput. By deploying our lean six sigma methodology-trained Sales Development Representative (SDR) team, automating funnel movement tracking, and refining their Ideal Customer Profile (ICP) alignment.

We achieved a 47% improvement in conversion ratios within weeks, while maintaining ISO-compliant data hygiene. Our tailored solutions were seamlessly integrated into their existing processes, resulting in a mutually beneficial partnership that accelerated their success.

B2B Lead Generation Solutions We Offer

Online lead generation services drive business growth and maximize sales opportunities. Sales lead generation services encompass a range of strategic activities designed to identify, qualify, nurture, and manage leads throughout the sales pipeline. Here are some of our key business lead generation services that are crucial for B2B success -

Market Research and Analysis

We apply Suppliers, Inputs, Process, Outputs, and Customers (SIPOC) and CTQ trees to derive data-backed ICPs. This enables personalized messaging and higher segmentation accuracy across your B2B outreach.

Target Audience Identification

We use firmographic, technographic, and behavioral data to identify Customer Value Added (CVA) leads. NVA contacts are filtered through real-time enrichment and scoring tools.

Lead Qualification

Using lead scoring algorithms and behavioral tracking, we assign Budget, Authority, Need, and Timeline (BANT)-qualified scores, reducing SDR bandwidth wastage on low-propensity leads.

Lead Nurturing

Track funnel progression using Define, Measure, Analyze, Improve, and Control (DMAIC) dashboards and resolve NVA friction with campaign-level root cause analytics.

Sales Pipeline Management

Efficiently manage and track leads as they progress through the sales pipeline, ensuring a smooth and effective sales process.

Appointment Setting

Secure qualified appointments with potential leads, ensuring valuable face-to-face or virtual interactions.

Demand Generation

Create awareness and generate interest in your products or services through targeted marketing campaigns and lead generation activities.

Lead Scoring and Prioritization

Assign scores to leads based on the level of engagement, interest, and fit with your ideal customer profile, prioritizing high-value leads.

Data Management and Enrichment

Maintain accurate and up-to-date lead data, enriching it with additional information for better targeting and personalization.

Marketing Automation and CRM Integration

Automate lead generation and nurturing processes and integrate them with Customer Relationship Management (CRM) systems for seamless data flow and enhanced efficiency.

Performance Tracking and Reporting

Get real-time insight into CAC, Lead Velocity Rate (LVR), and Sales Qualified Lead (SQL) conversion trends with visualized campaign intelligence.

Process We Follow

As an experienced B2C lead generation service provider, we have the technical know-how to discover the best leads for your business by searching vast expanse of the digital sphere. Listed below is a step-by-step guide to help you understand the seamless process we follow to offer quality services to our clients.

Market Research

Our B2C marketing professionals will scout your targeted demand-driven markets to identify the leads that are interested in the products or services you offer

Lead Generation Strategy

Our team uses Pareto analysis and funnel data to define high-conversion channels. We apply segmentation logic to design personalized outbound and inbound lead generation campaigns.

B2C Lead Nurturing

We connect with leads via multichannel methods and send follow-up messages to prevent them from deflecting to competitors

Monitor Sales Funnel Movement

Real-time dashboards track lead progression, highlighting bottlenecks, drop-off points, and time-in-stage using LVR as a key performance indicator (KPI).

Tuning Strategy from Insights

Post-campaign data is analyzed using Root Cause Analysis (RCA). We continuously fine-tune messaging and channels to eliminate NVA steps.

Lead Nurturing

We send custom multichannel marketing communications to interested leads at strategic intervals to gradually align them into the end of the sales funnel

Delivery of Segmented Prospect Database

We do the legwork of segmentation and qualify prospects to deliver you the list of leads that are ready for the final step in the sales process

How is Our B2B Lead Generation Company Pioneering Excellence?

Our comprehensive outbound B2B lead generation services and strategic inbound B2B lead generation services empower you to identify and engage with the right prospects, nurture them throughout their buying journey, and optimize sales conversion for sustainable business growth. Here are some key indicators that set us apart from the competition -

Quality Services

We use VoC feedback loops, ICP alignment, and A/B-tested cadences to ensure every SQL meets sales-readiness benchmarks. All outreach is governed by quality gates defined by CTQ metrics like engagement, fit, and intent.

Data Security

Our adherence to ISO/IEC 27001:2022 and ISMS ensures utmost project confidentiality. We prioritize your business's protection by signing NDAs to prevent unauthorized third-party access to your valuable information.

Short Turnaround

With automated lead routing and CRM-integrated dashboards, we cut cycle time from contact to qualification using LVR as a control metric.

Certified Services

As an ISO 9001:2015 accredited lead generation services provider, we bring rich domain expertise and cater to B2B businesses across industries and geographies.

Lead Generation Tools and Software

Our state-of-the-art CRM and appointment-setting software empower you to find and track the best leads without the need for dedicated hardware.

Experienced Team

Our SDRs, marketers, and analysts are trained in Lean Six Sigma and customer journey mapping, ensuring every outreach is optimized for efficiency and empathy.

Flexible and Customized Pricing Models

We provide competitive pricing models that assure cost-effective solutions. Our team works closely with you to tailor pricing structures that align with your budgetary specifics. This enables us to provide highly affordable lead generation services.

Modern Infrastructure

With 8-level backup systems, cloud CRMs, and predictive dialers, our setup ensures SLA continuity, even during high-volume campaign surges.

Additional Services You Can Benefit From

Cold Calling Services

Generate warm prospects and drive sales with our persuasive communication skills and effective lead qualification.

Appointment Setting Services

Maximize your sales potential by engaging with prospects, qualifying their interests, and closing deals.

Real Estate Lead Generation Services

Get lead generation services tailored specifically for the industry, providing a steady stream of qualified leads to fuel your property sales.

e-Commerce Lead Generation Services

Supercharge your e-commerce business with our lead generation services, drive online sales, and maximize revenue.

Technologies We Use

Client Success Stories

Flatworld Provided Lead Generation to a Real Estate Conglomerate

A well-known real estate company in New York was looking for a reliable lead generation service provider. We provided the client with cost-effective services.

Flatworld Solutions Provided Lead Generation Services to an Insurance Franchise

An insurance franchise wanted the help of a third-party lead generation provider to supply lead generation experts and chose us after vetting our experience. They wanted teams to bring more leads and secure appointments with the lowest cost per lead. We provided high-quality services.

Client Testimonials

I have been working with the Business Development Manager, Call Center Services, and wanted to express my complete satisfaction in dealing with him. He responds so quickly and is very easy to work with - I even asked if he ever sleeps - I think our 2 companies will have a strong partnership due to him.

Spokesperson, Technology Solutions company in the US

More Testimonials

Industries We Serve

E-commerce and Retail

Software and Technology

Marketing and Advertising

Business Consultancies

Health and Medical Services

Real Estate Management

Manufacturing & Industrial

Logistics and Supply Chain

Hospitality and Travel

Education and Training

Outsource B2B Lead Generation Services

Outsourcing to professionals like us optimizes your operations and mitigates concerns surrounding implementation time, costs, hiring, and expertise. Our seasoned professionals identify distinct target personas, craft compelling messaging, and leverage suitable lead generation channels with remarkable agility. We integrate seamlessly with your CRM stack, automate lead nurturing, and maintain ISO/IEC 27001:2022–compliant data environments, ensuring trust, transparency, and scale.

B2B lead generation outsourcing gives you access to skilled resources on demand, improving operational flexibility and enabling seamless scalability to meet your evolving needs. Round-the-clock assistance, stringent adherence to ISO quality standards, and GDPR compliance propel your B2B lead generation strategy towards success without compromising your valuable data.

Partner with us to convert marketing spend into measurable revenue. Let’s turn your lead pipeline into a value stream of high-intent, sales-ready opportunities.