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Are you looking for market segmentation analysis solutions to help your company or brand better focus its marketing efforts to maximize its return on its marketing investments? Are you struggling to find out which market segment or segments your marketing department should be targeting? Do you want to know how to best position your brand so that it reaches its targets? If so, you can benefit greatly from our segmentation analysis solutions.

Flatworld Solutions (FWS) is a leading provider of segmentation analysis services to clients from across the world. We understand full well the importance of segmentation analysis to help companies and brands better concentrate their marketing effort and energy. We help companies identify what new or existing advertising themes should be evaluated and explored and provide advice on what opportunities for new products exist within the marketplace.

Market Segmentation Analysis Services We Offer

Market segmentation studies are typically large, expensive projects that are closely followed by senior management. When we perform segmentation analysis, we have upfront planning meetings with senior executives to help us agree on what the study objectives should be and what is the expected desired outcome. When senior management is a stakeholder in conducting the segmentation analysis, there is a greater chance that they will support and act on the segmentation analysis findings.

When performing marketing research and segmentation, we begin by performing detailed qualitative research of the target market to ascertain the unknown variables. Our goal is to understand the consumers' attitudes, perceptions, knowledge level, and emotions related to the particular product or service category. We use the knowledge and understanding gleaned from the qualitative research to enhance the quality of the segmentation questionnaire and improve the relevance of the market segmentation results.

Our segmentation analysis services include -


Ethnic or Cultural Segmentation Services

Demographic Segmentation Services

Pricing Segmentation Services

Geographic Segmentation Services

Media-based Segmentation Services

Time-driven Segmentation Services

Psychographic Segmentation Services

Values Segmentation Services

Attitudinal Segmentation Services

Behavioral Segmentation Services

Multidimensional Segmentation Services

Lifestyle Segmentation Services

Needs-based Segmentation Services

Occasion-based Segmentation Services

Machine Learning Segmentation Services

The segmentation analysis techniques that we use include -


Two-Step Clustering Analysis

Latent-Class Cluster Analysis

Choice Modeling

Factor Segmentation Analysis

K-Means Cluster Analysis

Ensemble Clustering Analysis

Conjoint Analysis

MaxDiff Scaling Analysis

Neural Networks Analysis

Agent-based Simulation Analysis

Artificial Intelligence Incorporation

Machine Learning Incorporation

Discriminant Analysis

CHAID Analysis

Partial Least Squares Analysis

Why Outsource Market Segmentation Analysis Services to Flatworld Solutions?

Flatworld Solutions is a leading market segmentation analysis service provider and can provide you with the intelligence you need to better focus your marketing effort and energy. Some other reasons to work with us include -

Client Success Stories

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FWS Provided Online and Offline Research Services to Evaluate Competition

Our research analysts collected, sorted, filtered, and, validated international marketing data and created a high-quality summary report for our client.

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Flatworld Performed KOL Profiling for a Leading UK-based Medical Firm

FWS's account manager and a data research analyst employed proprietary methodology to analyze, collate, research, and, validate Key Opinion Leader data of 200 Canadian general practitioners.

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Success Stories

Outsource Market Segmentation Analysis Services to Flatworld Solutions

Flatworld Solutions is a leading provider of segmentation analysis services as well as a comprehensive range of other research and analysis services to clients from across the world. We understand full well the advantages of market segmentation and will always work diligently to provide you with the most value for your money. Our team will always work closely with you to understand your analysis requirements and then come up with a custom solution that perfectly matches your requirements.

If you are looking for high-quality and cost-effective services, get in touch with us today!

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